Salesforce Marketing Cloud Integration

Fire any collected data from Odicci directly into Salesforce Marketing Cloud to increase customer knowledge, build triggers and automations to better engage newly and enriched profiles.


Step 1 - Activate your Salesforce Marketing Cloud Integration

In your Odicci account click on the icon in the top right corner and select settings. Within settings navigate to Integrations, scroll to Salesforce Marketing Cloud and click on ADD.

Make sure you have your Salesforce Marketing Cloud: Client ID, Client Secret, and Token URL at hand; and copy / paste it to activate the integration.

If the API key is valid you will automatically you will see a success message.


Step 2 - Field Mapping

In your Odicci experience click on settings (cog wheel inside studio) to access the CRM integration. Click on Salesforce Marketing Cloud CRM integration to activate, select the Salesforce Marketing Cloud list where the data should be fired.

Data fields will automatically appear with Email first being directly mapped with the Email field from Salesforce Marketing Cloud. Click on the + sign to map additional fields.


Step 3 - Test Integration

Once your integration has been setup in Odicci, publish your experience and enter some data to make sure all fields have been mapped correctly.

Then check in Salesforce Marketing Cloud that the data has gone through properly:

If you need any additional support do not hesitate to contact the Odicci customer success team.